「CONTEXT」
The romanticism has a number of air care needs that satisfied by using multiple brands and non-brand tools – Glade lacks category distinction and therefore isn’t top-of mind to meet the needs she finds for scent throughout her day.
「INSIGHT」
#Loving Good Time, Glade has a fragrance for that#，Realizing how love can be so pure and rich, understanding how moments can be so unforgettable.
「STRATEGY」
United with famous chocolate brand Hershey's.
Limited give-away – music box， Co-promotion: EC live show.
The GLADE BRANDING KVS
#Loving Good Time, Glade has a fragrance for that#
Limited give-away – music box (EC exclusive)
